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Startups For the Rest of Us · 2026-09-22

The Messy Middle of a SaaS Pivot

Tyler discusses an original scorecard concept that did not gain the expected traction and the customer conversations behind a reporting service. He explains the uncertainty of a pivot while also launching another product.

Nathan Tyler · BlinkMetrics

The Messy Middle of a SaaS Pivot

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BlinkMetrics: what happened next

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    Explore the company profile for its dated history and sources.

    Episode chapters

    • 4:44Where BlinkMetrics started
    • 5:59Customer conversations and early revenue

    Mentioned in the episode

    Sources